Parador has launched Taterra, a new PVC-free flooring collection that combines sustainability, high performance, and design flexibility. This collection responds to the demand for flooring solutions that maintain material quality without environmental compromises. Taterra, named to reflect protection and connection to nature, features a patented polypropylene surface that enhances durability while minimizing environmental impact. Rated for commercial use, Taterra is waterproof and compatible with underfloor heating, resembling real wood in both appearance and feel. Available in various plank formats and colorways, it offers designers versatility without sacrificing health or aesthetics. Parador aims to reshape commercial interiors in North America with this innovative product.