With the "Bell Chair" for Magis, Konstantin Grcic has not only designed a sustainable and robust alternative to the Monobloc, but also shows with the current colour concept that the focus on the essentials in design is important in every aspect.

Anyone who enters the extraordinary Tour Luma building by Frank Gehry in the Luma Arles cultural complex may already take a seat on it: The "Bell Chair" by Konstantin Grcic for Magis in the new colour Dawn. A soft shade of sage that harmoniously expands the colour spectrum of the design. "The shade was already part of our original concept and, as a second complementary colour, makes the current palette even more coherent," says Grcic. In addition to Dawn, the "Bell Chair" is available in the colours Sunrise, High Noon and Midnight - soft, neutral versions of a light and dark shade as well as a nuance from the red spectrum. Konstantin Grcic deliberately avoided gaudy primary colours when compiling the options: "With just a few pigments, the chair takes on a different seriousness compared to the classic Monobloc," he says. A reduction to the essentials that is holistically conceived. In order to keep the production and storage of the chairs as efficient as possible, there are no plans for further colours after Dawn for the time being, apart from a few special designs.

The "Bell Chair" is made of recycled polypropylene, which is obtained from waste of Magis furniture production as well as it comes from the local Italian car industry. The material mainly does not require any additives that would have to be newly produced. As a result, the "Bell Chair" is 100 per cent circular. Made with as few resources as possible, it is also a real lightweight: the chair weighs only 2.7 kilograms and is significantly more durable and robust than the usual models made of plastic. "The seat shell has a very round shape and therein lies the stability. A soft, round radius is more stable than angular edges," Grcic explains.